Our guiding principle for this year’s Blogalicious Weekend is joie de vivre – a cheerful enjoyment of life. Just one of the many ways to live richly is to allow yourself to be guided by inspiration. And boy do we have some inspiration in store for you! You know that we love to shake things up and keep things fresh – one of the ways we are doing that for this year’s conference is to launch a series of Inspiration Labs (or #InspoLab for short).
These Inspiration Labs are hands-on workshops with creative instructors passionate about their craft; creative minds in media sharing their processes and career paths, baked into our agenda for maximum enjoyment.
We are proud to announce this year’s inaugural #InspoLab Speakers:
Workshop Description: Do you spend hours searching for relevant blog images? What if you could create your own images that speak directly to your audience? Join wedding photographer /videographer Chip Dizárd for this hands on session where you will learn how to light, stage, pose objects and people to create stock images that look great and speak to your audience. *DSLR cameras or smart phones are suggested.
Chip is an serial entrepreneur with a passion for all things technology and media. He is the founder / lead cinematographer of Chip Dizard Wedding Films a wedding videography firm that films couple’s love stories internationally. Chip graduated from Coppin State University in Baltimore, Maryland with a degree in Media Art/Communication, and discovered the love for tech in 1999 after he created a web sites for local nonprofit organizations in the Washington, D.C. area.
In 2010 a friend asked him to film his wedding, this was no ordinary ceremony because it was a 2 1/2 hour concert wedding and his most viewed wedding to date on YouTube. After learning the wedding business and hiring the right staff he fell in love with filming them and capturing love stories for couples. He also has a love for teaching and mentoring since he previously worked as the General Manager of Baltimore City Public Schools Education Channel 77, and he taught media production for the school district for eight years.
When he’s not working on editing or teaching or creating tutorials he love going to movies, and analyzing the shots. He also enjoys playing golf, and of course, spending time with his wife and three daughters.
Workshop Description: Subscription boxes are the new hustle! Not only does they create residual income for your business, but they are a great collaboration opportunity between brands and your customers – introducing them to products that would not have ever come across their radar. Easier said than done though. It’s not enough to grab a few amazing products, stuff them in the box and ship them. You need a plan first! Taylar Barrington started UniversiTee Box while she was still a college student and the brand propelled into a six-figure business.
How To Build A Subscription Box Business You Love
Learn how to create residual income through one of the newest ways to curate a consumer experience – subscription boxes! Taylar Barrington, the owner of the UniversiTee Box will teach you how to:
• Develop a subscription box idea that you’ll be obsessed with
• Curate an ideal box by understanding the art of creating a shipment
• Find and locate the audience with the greatest chemistry
• & Connect you with tools that will automate your business
Taylar A. Barrington has used her three years of experience as a full-time entrepreneur creating brands that make a difference in the lives of her customers. As a former marketer, MBA graduate, award-winning designer and sales guru, she combined her skills and passion to develop her six figure company. She is the sole Founder of the UniversiTee Box, a vibrant and edgy subscription-based membership for college girls and a Co-Founder of FOAM, a technology startup that generates community funded aid for college students. Taylor jumps out of bed with a big smile each morning because she knows that her contribution to the world is through entrepreneurship. Media outlets like Black Enterprise, American Express, Empire Life Magazine and BRAVA Magazine have taken note, too. For Taylar, this is more than a job; she’s on a mission to impact good, pave a wider path for women and break ceilings in technology.
Workshop Description: Whether you’re a creative, small business owner, solopreneur or big brand, the cost efficient and highly effective nature of content marketing can enhance brand image, create brand advocates, foster trust, build authority, increase leads, generate demand, and most of all, result in SALES for your business.
Attendees will walk away from this session with a vision-board-like template for an effective sales page, along with the inspiration to think like a publisher, create an effective content marketing strategy and design their best life.
During this session, attendees will scrapbook their way to embracing their publishing power to:
-Create a content marketing plan that drives demand for their business.
-Produce a high volume of content with little time and limited budget.
-Make sense of content marketing tools and overcome distribution challenges.
-Accurately measure impact and effectiveness of content and ‘get good’ quickly.
Sharon L. Hadden is a communications consultant and content strategist. A former public affairs specialist, Sharon uses vision, research, collaboration and creativity to craft stellar content and digital strategy for organizations, both small and large.
Sharon is a writer first, by passion and profession and helps businesses gain the clarity they need to make smart marketing decisions through courses, consulting and digital products. Entrepreneurs turn to Sharon when they need guidance on integrating their marketing efforts across social, digital and in-person channels. With a specialization in content strategy and social marketing, Sharon nurtures the vision, goals and values of her customers and coaches them on crafting and sharing their one-of-a-kind brand story.
As the founder of Social Savvy Consulting Group, LLC, a virtual communications agency, Sharon has helped her customers leverage the power of social marketing, influencer marketing, copywriting and content strategy. Her background in public relations is the key to her success at building marketing and social media campaigns that build loyalty and excite customers.
All #InspoLab workshops will be held on Saturday, November 4th and are 90 minutes long. These workshops will require advanced registration so spots are limited! You must be a registered attendee of Blogalicious Weekend to sign up for spaces. I mean, you HAVE already purchased your ticket, right? If not, get on that ASAP before we sell out. Click here to register.
See you in November!