Be Blogalicious January 2016 - Be Blogalicious

January 2016 Archive

#WeeklyRoundUp — Snow & Entrepreneurship

So we’ll say it: snow days can suck! But after reading this week’s round up, you’ll see that they don’t have to. We searched online and found ways you can revitalize your business while being snowed in and cut off from society. From beauty startups to house work, take notice of what you can accomplish on your winter staycation.

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Sephora Loves Lady Entrepreneurs

XXX at Sephora, Westfield on December 5, 2014 in Sydney, Australia. This is the first Sephora store to open in Australia.

XXX at Sephora, Westfield on December 5, 2014 in Sydney, Australia. This is the first Sephora store to open in Australia.

Sephora will directly impact beauty-related companies in a big way with their new annual program, Accelerate. The program will support these companies, founded by women, in the beginning stages of their business — to thrive, connect and sell.

Sephora Accelerate is dedicated to building a community of innovative female founders in beauty. The program begins with a one week bootcamp where founders acquire the necessary skills to create a successful business. Together, they learn from beauty mentors and seasoned entrepreneurs, and prepare for a final demo day in the fall.”

While the invitation to apply has expired — we’re just over it’s December 2015 threshold — founders of beauty startups have an amazing resource to look forward to, considering Sephora rolls out this program next year.

The program’s website answers questions about when candidates can apply for the next cohort, eligibility requirements, selection criteria and much more. For more information on how you can be chosen, as well as Sephora’s dedication to social impact, visit http://www.sephorastands.com/accelerate/.

 

Ryan Leslie Crushes Entrepreneurship. Daily.

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Photo: Ryan Leslie.

There’s a running joke throughout the blogging community that if Facebook and Twitter exploded and died, we’d have no way to interact with our audience. For many bloggers and onlinepreneurs this is isn’t a joke; it’s very real and scary considering many of our businesses depend on third party platforms to succeed and thrive. But without laughing, ask yourself: How would I engage with my following if social media wasn’t an option?

Smart entrepreneurs know the value of and utilize newsletters as a direct communication and marketing tool. (Seriously, if you don’t have a newsletter, stop reading this and create one now. Mailchimp offers a free plan; use it. Then, read this and learn email marketing). Ryan Leslie — recording artist, producer, and serial entrepreneur — created the SuperPhone, a mobile-responsive app that supercedes the newsletter by leaps and bounds. This doesn’t mean you shouldn’t have a newsletter; by all means, you must! But knowing that there’s something out there to further personalize communication with your audience is…awesome!

From Forbes:

“SuperPhone is a bidirectional mobile communications system that enables creators to deliver smart, scalable SMS messaging to millions of supporters worldwide. The app is mobile-responsive, with each user assigned an active mobile number that can also be used for bidirectional calling. Leslie’s mobile product is built on relationship equity, turning contacts into currency by way of a direct-to-consumer approach that taps into the true value of forging genuine personal connections with your loyal supporters. SuperPhone empowers creators to take ownership of their audience and influence, bypassing the perceived need for a major label or third party distribution platform to increase an artist’s global footprint and create opportunities for true revenue generation. In addition to providing an easily managed and well organized contact list, creators have direct access to real-time data, receiving an in-depth analysis of who each supporter is, the depth of that relationship, along with the amount of time and money they’ve invested into the relationship.”

Julian Mitchell interviewed Leslie about SuperPhone, which is owned by his tech company Disruptive Multimedia, and it is pure gold. Take a moment to read it on Forbes, then let us know your 3 most important takeaways.

 

Snow doesn’t Stop Entrepreneurship or Self-Care

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Thanks to #Blizzard2016, several members of our community have been snowed in for the past week (hi Stacey!). If you’ve had moments where you wanted to break down, pull your hair out, or brave 15+ inches of snow for your sanity, it’s okay; we understand. That’s why we compiled a list of over 60 things you can do while you’re snowed in, including house work, self-care and organizing your business.

 

Snow & Entrepreneurship | Blogalicious

Blog Tip: Create a Posting Schedule

Blogging groups across cyber space echo one important element of blogging and that is to create a posting schedule. Bloggers at large encourage their peers to do this as it gives our audiences something to look forward to. (The fact that our readers might know that its Monday because of today’s Blog Tip is a wonderful feeling!) As noble (and true) as this is — creating a posting schedule for the benefit of readers — the other side of that truth is that it will keep you sane and on schedule, too.

Blog Tip- Create A Posting Schedule

 

Well, I need a schedule that will cover blog *and* social media posts? How can I create a posting schedule that will integrate both things?

It is quite simple, but we’ll break it down into categories that reflect our findings and what works for Team Blogalicious.

Tips on Creating a Social Media Posting Schedule

Constant Contact shared doable tips on how to create a social media posting schedule. The post is filled with infographics and tips that will help you proverbially get your life! We won’t rehash it all, but will share their recap with you:

  • Find the networks that are right for your business.
  • Learn the type of content that works well on each network.
  • Start with your most important social networks, and add others over time.
  • Find the tools you need to improve social media productivity.
  • Track your results and make adjustments when needed.

And most importantly, stick with it! (Read the full article.)

Okay, that covers my social media posting schedule. What do I do about my blog posting schedule?

Don’t make it harder than it has to be!

Tips on creating a blog posting schedule

1. Open Google Sheets (or Excel) on your computer and choose a monthly calendar.

2. Pre-fill your blogging days with blog titles and pitches. (Do you blog on Mondays and Wednesdays? Tuesdays and Thursdays? Saturdays and Sundays? Choose days that make sense to you!) Include the times you will publish each post.

3. Publish those drafts on the right day and time!

Creating a posting schedule is for your blog is that simple! However, it is much easier to do this if your blogging goals and commitment to those goals are already defined. Nathan Ellering at CoSchedule wrote a post explaining the importance of defining your blogging goals + how to define them + how to achieve growth at a 10x rate. It is info-filled goodness that deserves your click, but Nathan’s best advice for planning your blog schedule is to start slow; track the success of your first published posts; and plan improvements based on that success for every post. (Read the full article here.)

What does your posting schedule look like now?

Blog Tip: Create a Posting Schedule | Blogalicious

Community Spotlight: Amy Mascott Authors ‘Raising A Rock-Star Reader’

A win for the members of our community is a win for us all.

Last November, Amy Mascott of Teach Mama reveled in an epic win: releasing her book titled Raising a Rock-Star Reader: 75 Quick Tips to Help Your Child Develop a Lifelong Love of Reading with co-author Allison McDonald. Written with struggling readers in mind, #RaiseAReader includes reading strategies, tips for developing reading skills, and reading activities for children of all ages. Parents will also find book recommendations and additional ways to support reading for their children inside this book.

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#RaiseAReader will give you and your child a peace of mind while navigating through those uncomfortable teaching-and-learning moments. Several parents and caregivers have already began singing this book’s praises.

‘Raising a Rockstar Reader’ Reviews

What a great resource for parents! My son has struggled with reading and I can’t wait to do some of these activities with him. I can’t wait to help give him confidence. Thanks. — Rasilla

As an educator, I’ve had many parents ask what they can do to help their child learn to read. THIS is the book that would hand to them! It’s practical, hands-on, simple, and gets to the root of what builds real literacy in young children. It’s not gimmicks or fads, it’s the experiences that help wire the brain for meaningful literacy. LOVE this book! It’s a goldmine for parents and teachers alike! — Amanda

What an accessible and fun book full of amazing tips. I love how the authors’ personalities come through — they’ve made the subject fun and make everything seem really doable. The structure makes it easy to pick up and read in bursts when you’ve got some spare free time. Also the book list recommendations have been amazing!!! — Craig Louis Citro 

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5 Useful Tips to Make Your Child a Better Reader (From #RaiseAReader)

Tip #24: Have your child teach you how a book works.

Tip #28: Practice one-to-one correspondence.

Tip #64: Write more than just stories.

Tip #71: Ask questions during reading to keep kids interested and engaged.

Tip #73: Be intentional with technology.


The intent and reviews on this book are enough to make any willing parent, teacher or caregiver purchase and use it. Yes, do this! But let us tell you more about Amy Mascott (@TeachMama) first.

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Amy Mascott is the creator of teachmama.com, where since 2008, she has shared tools and resources parents can use to become the best teachers they can be for their children.

A Reading Specialist, writer, and literacy consultant, Amy’s work has been featured on dozens of online and print publications, including Scholastic Parents, PBS Parents, readwritethink.org, PBS Digital Studios, and more.

Amy is a former high school English teacher who has truly expanded the walls of classroom, sharing her expertise at local and national events and publishing her first book with Scholastic, Raising a Rock-Star Reader: 75 Quick Tips for Helping Your Child Develop a Lifelong Love for Reading in 2015.

Married to an elementary school principal, Amy resides in the DC Metro with her three crazy-cool kids (11, 10, and 8 years old), a dog, two birds, and one fish.


#RaiseAReader is an intentional and quality piece of content written by educators and mothers who understand reading literacy from both sides. We’re proud of Amy and Allison for producing a book that will give children the gift of reading for years to come. Raising a Rock-Star Reader can be purchased on Amazon, Scholastic, Barnes & Noble and Target.

#WeeklyRoundUp — Water, Badges & Influence

This week, Flint’s water crisis, tapping into our influence and badges have captured our attention. See what we learned about the happenings in Michigan, how to be influential in your position, and why badges are so important to us and you.

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Water Crisis in Flint, Michigan

Uber.

Uber.

Because of the heinousness that created it, we wish the #WaterForFlint hashtag didn’t exist. Flint, Michigan’s water crisis is one that could have been prevented, but due to lack of financial planning, residents have been subjected to a poisonous water supply that could potentially cause brain damage.

Mayor Karen Weaver and Governor Rick Snyder have both declared states of emergency, which fired up the National Guard to help deliver clean water to nearly 100,000 residents. In addition, social media has garnered the attention of celebrities and people around the world who are eager to donate funds, water or both. Albeit slow, change seems to be on it’s way to both Flint and Detroit. The question is: How did this mess get started in the first place?

CNN cites:

In charge of the city’s budget amid a financial emergency, the state decided to temporarily switch Flint’s water source from Lake Huron to the Flint River as a cost-saving measure until a new supply line to Lake Huron was ready. The river had a reputation for nastiness, and after the April 2014 switch, residents complained their water looked, smelled and tasted funny.

Virginia Tech researchers found the water was highly corrosive. A class-action lawsuit alleges the state Department of Environmental Quality didn’t treat the water for corrosion, in accordance with federal law, and because so many service lines to Flint are made of lead, the noxious element leached into the water of the city’s homes.

We spent a few hours researching where the rest of us could send water, financial or emotional support and we inundated with several avenues. Here are a few ways you can donate to Flint, Michigan during this unprecedented water crisis:

  • Local outreach, visit: http://www.wzzm13.com/flint for drop off locations.
  • Local residents, Uber your water in October. Visit: HERE.
  • For the Flint Water Fund of United Way.
  • Donate to the Flint Child Health and Development Fund as the funds will support “public health, medical and community-based services” to address the impact of the water crisis on Flint families.
  • The Catholic Charities of Genesee County are also accepting cases of water, filter kits, cash or checks at the Center for Hope, 517 E. Fifth Ave., Flint, MI 48503. They distribute the clean water to families and individuals in need, as supplies allow.
  • Sign this petition, demanding that Governor Synder stop making Flint residents pay for contaminated water.
  • Flintkids.org (Credit from blogger Yulunda Gladney)

 

Become an Influential Person

We love it when Entrepreneur gives us homework! Today’s homework is about becoming an influential person, which can be applied to your career, business, community and even your family. They shared 7 natural skills that you can develop to achieve such status. Here are our favorite 3:

1. Develop your critical decision-making skills

2. Think like a leader

3. Hone your speaking skills

Share your experience about your road to becoming influential.

 

#Blogalicious8 Conference Badges

B8 Badge

 

In case you missed it, Blogalicious 2016 badges are here! Grab one for your blog and social media profiles to let your friends and family know that you’re reuniting with us this year in Atlanta! We’re ready.

 

Water, Badges & Influence | Blogalicious

#blogalicious9 Site Badges

They’re here! They’re here! Once you’ve registered and booked your room, make sure to say that you’re Blogalicious and you’re proud by displaying a badge on your site. See you in Miami!

[NOTE: if the HTML is giving you an issue, try deleting and re-typing the quotes]

 

 

 

 

 

 

Blog Tip: Create A Blog Business Model

Would you agree that knowing you can turn your blog into a business is empowering? Many would argue that a blog is not a business plan. The truth is that it is not. However, creating a sensible blog business model will put your blog on the monetization path.

We searched the internet to find a myriad of blog business models to share with you. One of the easiest resources we found was Pro Blogger’s Five Blog Business Models That’ll Make You Money. In this post about the ins and outs of blog business models that work, Pro Blogger shares the experiences and results of expert bloggers who use them. Surely, these blog business models will grow your blog business in social proof, credibility, and income.

Generate Income With These 5 Blog Business Models

 

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Affiliate marketing

Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate’s own marketing efforts. 

Sell training & courses 

Have your non-blogging peers ever inquired about starting a blog? If they have, ask them what’s held them from starting their own blog. With the questions that you’re able to answer, develop them into a quick training or blog course geared towards people wanting to start a blog. Do you see how easy it is to sell a course or train someone with skills you already have?

Public speaking

The process or act of performing a presentation (a speech) focused around an individual directly speaking to a live audience in a structured, public speaking can prove to be a very lucrative and rewarding stream of income. Seek opportunities to speak or create them when they’re not available. 

eProducts

Refer back to the training or course we created a minute ago. Think of the syllabus (or notes) you penned to ensure its success and revamp it for eBook purposes. With the right plugin, you can sell it directly from your blog to those who’d prefer eBooks instead of trainings or classes. 

Print books & products

A quick Google search will reveal how easy it is to print books and products for your brand. Once you choose your preferred revenue, use the content you have as a template for an actual book. 

Blog Tip: Create A Blog Business Model | Be Blogalicious

#WeeklyRoundUp — Lyrics, Travel & Conference

What does Drake, travel and Blogalicious Conference 2016 have in common? They made this week’s round up and we couldn’t be more thrilled! Come inside to learn what inspired us this week. Share with us your motivation and wins for this week, too.

 

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Blogalicious Conference 2016!

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Because we’re still excited and we know you are too, we’re talking about this year’s conference. Right now, the only details we can provide are that registration is open so that we can party (and learn) in Atlanta, Georgia this year. With a growing percentage of our community dwelling in the Peach State, it was only right that we return and be amongst family.

If you haven’t already, take a moment to register for the conference. Tickets are currently discounted until May 2, 2016. Make sure that you’re also signed up for our newsletter so you’ll be the first to know what’s next for this year’s annual get together. Are you excited?

 

Drake Lyrics and Entrepreneurship?

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In the words of Stacey Ferguson, “This is why Regina is Bae!”

Regina Anaejionu of the incredibly informative By Regina blog shared a blog post that resinated with us deeply. All by itself, the title is catchy — 14 Drake Lyrcis To Help You Kill It In Business (and Life) — but after giving it some thought, we had to agree with her! Immediately we began thinking about hip hop lyrics that motivate us to go harder in business and were inspired by Jay-Z, Nas and Killer Mike the most.

From Regina’s post, we’re sharing three of Drizzy’s verses that instantly hyped us up. You ready?

1. You can be whoever you want, even yourself. Yeah, I show up knowin’ exactly who I was and never leave as myself.

2. Rich enough that I don’t have to tell ‘em that I’m rich.

3. Started from the bottom now my whole team here.

If those lyrics don’t pump you up to kill it today, share with us some that might. We’re always ready for a dope beat and a productive day.

 

Because Travel

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MARCO LONGARI/AFP/GETTY IMAGES

There’s no need to discuss why taking a break and traveling is important. Instead, we’re sharing The Root’s top 5 destinations for 2016 while simultaneously booking flights and hotels.

1. Cuba

2. Brazil

3. South Africa

4. Ghana

5. Bali

Which of these destinations are on your 2016 travel list?

Read full article at The Root.

 

Lyrics, Travel & Conference | Blogalicious

Blog Tip: Learn Email Marketing

Email marketing is a tool that will take your profits from nonexistent to consistent! Experts across the internet sing the praises of their “lists” and cyber-side-eye anyone who doesn’t have one of their own. The truth is, most people forgo creating an email list because they have no clue what to do with them. If you’re one of those people, chances are you’ve wondered:

What will I use this list for?

What should I include in my emails?

How often should I send them?

How can I get subscribers?

Should I sell something? If so, what?

Will they be interested in more content from me?

 

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Sound familiar? We’ve all been there at some point.

In this post about mastering email marketing, Monique Malcolm of Keep Chasing the Stars shares 10 things you can do right now to improve your current list or your chances of growing one. Monique’s tips are essential to your success in email marketing. Here are 3 of our favorites from her list that you can develop within 20 minutes! (Do it now.)

Create an opt-in incentive

Write an awesome welcome email

Send a survey

When delving into email marketing, consider ways to engage your readers further, enhance their experience, and provide them with content they want. Don’t regurgitate what’s on your blog — they’ve seen that already. Instead, take a page from the creators of your favorite newsletter and curtail that awesomeness for your audience. Build on their existing trust by being attentive, supportive and asking them what they need from you. Do what works. Then find a creative way to turn that into a product or service that will turn your readers into buyers. You got this!

Read 10 ways to get better at email marketing. What step will you commit to today?

Blog Tip: Learn Email Marketing | Blogalicious

#WeeklyRoundUp — New Year, New Possibilities

Happy New Year!

We’re using our first Weekly Round Up of the new year to share just how magical “newness” is. These stories inspired us to continue to dream and execute big this year. Here’s to hoping you’re radically inspired, too.

 

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New Possibilities: From Blogger to Entrepreneur

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Photo: iStock. Found on Levo.com.

Create Cultivate, “a creative conference & online platform for female entrepreneurs in the digital space,” wrote an easy-to-read, and must read blog post about transitioning from blogger to entrepreneur. Their advice is simple and might help you achieve your glorious aha moment. We took a few notes!

5 things they want you to think about: 

1. Be authentic

2. Organic income

3. Have options

4. Think mobile

5. Think beyond your blog and Instagram

Read the full article here.

 

New Possibilities: Cancer Research

“When opportunity found me, I was prepared.”

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Photo: Courtesy of Hadiyah-Nicole Green. Found on al.com.

When cancer hits too close to home, you do something about it. Alabama scientist Dr. Hadiyah-Nicole Green recently won “a $1.1 million grant to further develop her patent-pending technology for using laser-activated nanoparticles to treat cancer.”

After the death of her parents, Green was raised in St. Louis by her aunt and uncle. Her aunt and uncle were diagnosed with cancer three months apart, forcing her to see how destructive the disease and its treatments are to patients. Motivated to become a physicist (with a concentration in fiberoptics), Green got the idea to use lasers to treat cancer without the side effects of chemo and radiation.

“I’m really hoping this can change the way we treat cancer in America,” said Green. “There are so many people who only get a three-month or six-month survival benefit from the drugs they take. Then three or six months later, they’re sent home with no hope, nothing else we can do. Those are the patients I want to try to save, the ones where regular medicine isn’t effective for them.”

Congratulations Dr. Green! Learn more of her story and plans here.

 

New Possibilities: Stop killing your eCommerce Sales

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Photo: Shopify.

To put it plainly, online stores are where it’s at! Companies like Shopify make it easy to create a store and begin selling products within hours. As easy as this can be, thousands of online store owners fall into the “conversion killers” gap without a rope to pull them up. Shopify, one of the most popular eCommerce platforms in the market, compiled four mistakes you could be making that’s hurting your sales.

1. Low quality photographs

2. Weak product descriptions

3. Poorly designed online store

4. You haven’t established trust

Because they’re awesome, Shopify also included solutions to each problem in this write up. Get your store 2016 ready!

 

What does the new year hold for you? Share with us in the comments and on Facebook!

 

New Year, New Possibilities | Blogalicious

Blog Tip: Ask For What You Need

We’ve waited for 2016 with such anticipation. New projects, collaborations, marketing strategies and money making products are underway. As exciting as this is, none of it would be possible if we didn’t ask for it. In order to secure the things you need this year — whether it’s a raise, new job, client testimonials, or a babysitter — we’re encouraging you to ask for what you need.

 

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The good people at I Will Teach You to Be Rich wrote an inspirational (and actionable) blog post worth discussing. It’s titled “How to ask for a testimonial that sells your product for you” and provides a straight-forward approach on getting that. This is ‘how to ask for what you need 101’ and then some!

Here’s a snippet:

“Step 1: The mindset you need to ask for testimonials. Most business owners and freelancers are afraid to ask for testimonials. They don’t want to intrude or bother their clients or supervisors.

But if you have a great product, and your clients got great results from it, they’ll be more than happy to give you a testimonial.

Think about it: Have you ever seen a TV show you loved so much you wouldn’t shut up about it? “Oh my God, you haven’t seen Narcos yet!? You have to, it’s soooo good.”

If you’ve made your clients’ lives better, they’ll feel the same way about you. They’ll be more than happy to help you spread the word.

That’s a simple, yet profound, mental shift.”

Easy, right?

Once you get past the fear associated with simply asking (and receiving) what you need, the concept becomes so easy that you’d wish you would’ve done it sooner. So, before you become busy with the hustle and bustle that inevitably comes with a new year, write down 5 things that you need to unapologetically ask for.

  • What do you need in order to live a more quality life?
  • What tools and resources must you have to run smoother blogs and businesses?
  • How much easier would your life be if you simply asked for what you need?

 

We’re listening! Share with us in the comments.

 

Blog Tip: Ask for what you need | Be Blogalicious

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