The International Solopreneur. When there’s a need, someone has to fill it. Joanna Pascal, a medical student and founder of SpicyNaturals, is a woman who’s doing that and more. SpicyNaturals is the first and only natural hair community in lovely Grenada. When we asked Joanna about her community’s goals and mission, she responded:
Our aim is to educate and empower persons to embrace and care for their natural hair. We have taken a holistic approach starting internally and then focusing externally. We facilitate natural hair events to provide advice and support on caring for natural hair while using proper techniques and hair products from our product line as well as a few selected product lines.
We love Joanna’s flair and passion for all things natural and holistic. See how she manages her busy life as a solopreneur in this feature.
Tell us about your typical work day.
A typical work day entails replying to messages on Facebook and via email from customers and potential customers who are looking for natural hair care advice and or products. A great deal of time is also spent updating the social media pages with relevant information about hair care tips and products. Some of the time is also spent on taking orders for products and organizing drop offs.
What is your biggest challenge as a solopreneur?
The biggest challenge is balancing everything that needs to be done at times. It would be great to have someone who understand the vision and has the passion to assist in some of the tasks.
When your work day gets stressful, how do you de-stress?
Pray, listen to music, watch one of my favorite TV shows.
What is the biggest/best investment you made toward your brand/blog?
The biggest investment would have to be branding material such as business cards, logo, product labels, company posters.
The one piece of advice I wish I knew when I started out is…
It would have to be the importance of marketing and the extent of marketing that has to be done to ensure the success of the business.
What is your dream job? Are you doing it right now?
To become a medical doctor. I am about to complete my degree in a year and a few months.
Joanna reminds us to always be Blogalicious! Thank you.
To learn more about Joanna or SpicyNaturals, connect with her on social media @SpicyNaturals. For those of you interested in your own Solopreneur Spotlight, simply fill out this form and wait for us to chat with you.