Join four successful bosses for a frank discussion about what goes into influencer relationships and collaborations. Everywhere Agency founder, Danica Kombol, One2One Network founder/CEO, Barbara Jones, Flowers Communications Group account supervisor, Nicole Pierce and KIA Motors Social Media and Communications Manager, John Dominguez offer an inside look on influencer engagement. Hear from bosses who represent some of your favorite brands on a daily basis!
The Bosses Behind The Brands: An Exclusive Conversation w. Agency Executives ~ Thursday, November 3rd, 2016 @ 4:15pm
Barbara Jones :: One2One Network
After spending 20 years in the music business as a marketing executive, Barbara Jones felt drawn to create a space where brands and agencies could harness the power of social media influencers. After founding One2One Network and co-founding BlissDom Events in 2008 and then evolving to form the integrated social media agency Blissful Media Group, she has become a sought-after social media and influencer marketing consultant and speaker.
Barbara and her family love being active in their community, including being active on the board of the local teen center, and they pretty much enjoy all winter sports. She happily lives and works in Greenwich, CT, but dreams of living full-time in the mountains and snowboarding whenever possible. After all, she’s mastered composing emails on her iPhone from a chairlift without dropping it (yet), and it would be a shame for that skill to go to waste.
Danica Kombol :: Everywhere Agency
Danica Kombol is the CEO of the Everywhere Agency, a leading social media and content marketing firm that works with Fortune 500 companies crafting and executing successful campaigns. She founded the blogger network, Everywhere Society to power the agency’s many award winning influencer campaigns for clients like Macy’s, Coca-Cola, Cox Communications, Domain.ME, Carters and others.
As a social media marketer, Danica draws on her extensive background as a television producer and public relations executive. She began her career at Sesame Workshop and went on to become a successful television producer working on such legendary shows as Saturday Night Live and Kids in the Hall. She blogs alternately about social media trends on her own site and about entrepreneurism at Tech.co.
Nicole Pierce :: Flowers Communications Group
Nicole Pierce is an Account Supervisor at Flowers Communications Group (FCG), an award-winning integrated marketing communications agency that specializes in multicultural public relations and marketing. In her role, she leads the development and execution of communications strategies across client accounts. She has a passion for building mutually beneficial relationships with key stakeholders on behalf of the brands she works on. In her spare time, Nicole blogs on the Chicago Now network, as Go 2 Mommy and occasionally writes as a contributor for RollingOut.com.
You can follow her on Twitter @CNicolePRGirl and on IG at @Go2Mommy.
John Dominguez :: KIA Motors
Supporting influencer communities has been the primary motivation for John in his role leading influencer outreach for Kia Motors America. John’s background in American cultural studies and music history has guided his strategy and approach of content via storytelling, which puts the natural talents of bloggers and content creators at the forefront of his partnerships. In addition to his role in social media, John also contributes to the communications and creative strategy behind Kia’s product launches for traditional automotive and social media.
John is married to an amazing public school teacher and has two wonderful boys who join in his love of music and Maurice Sendak.
You will walk away with key pointers, best practices, and even learn that they may be more like you than you think! This is truly a discussion you won’t want to miss!